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New rules being introduced by the Gambling Commission

Gambling Commission to ban potentially harmful offers

Following consultation the Gambling Commission (GC) are introducing new rules regarding the safety and simplicity of promotional offers from 19 December 2025. The new rules will apply to all types of licences (including ancillary remote licences), except gaming machine technical and software licences.

The changes to Licence Conditions and Codes of Practice (LCCP) Social Responsibility (SR) Code 5.1.1 (Rewards and Bonuses) include:

  • Banning potentially harmful offers such as mixed promotions on the condition the consumer plays different products.
  • Bonus wagering requirements to be limited to ten.
  • Limiting the number of times bonus funds must be re-staked before the consumer can withdraw winnings from the bonus.

The GC has stated that: “To ensure increased clarity of the Commission’s current expectations of operators it will alter the structure and wording of Social Responsibility Code 5.1.1 (Rewards and Bonuses).”

The GC response to the consultation, together with details of the newly structured wording of SR Code 5.1.1, can be found here.

About the author: Imogen Moss

Imogen Moss works on a variety of applications for both independent and national operators accruing over 10 years’ experience in licensing law.

Having developed a passion for licensing work and being keen to develop her skills to assist clients in the licensed trade, Imogen obtained the Legal Practice Certificate with Commendation from Nottingham Trent University in 2017 and qualified as a solicitor in April 2019.

Imogen advises clients on all aspects of licensing law and deals with a variety of applications including new licence applicationsvariations of premises licences and acquisition work.

She also assists the betting and gaming team with a focus on supporting clients with alcohol licensed premises.

Additionally, Imogen is an Ask for Angela Ambassador. The national scheme that helps anyone feeling vulnerable on a night out to get the support they need. Through this scheme, Imogen holds the National Ask for Angela Vulnerability Training Certification.

Imogen holds the BIIAB Level 2 Award for Licensing Practitioners for both gambling and alcohol as well as the National Certificate for Personal Licence Holders.

Read more about Imogen 

Imogen Moss

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